Physician-founded in 2009 as a gastrointestinal pathology-focused laboratory, today, Genesis Labs delivers full-scale clinical diagnostic services with qualified precision for healthcare providers, facilities, and patients throughout the country. Based in Oakhurst, New Jersey, they serve 2,000+ physician specialists that rely heavily on comprehensive diagnostic and pathology expertise and services in their field. In 2022, Genesis Labs came to my agency looking to reposition the company and elevate the brand’s look in a highly-competitive market and stand out more as the industry leaders they are.